vivid sydney

Student Project | 2022

A 20 second branded animation to promote Vivid Sydney that follows Sydney the ferry who transports the viewer on a whirlwind tour around Circular Quay, showcasing Sydney's iconic Opera House, Harbour Bridge and skyline.

A color palette with three squares showing RGB color codes and a gradient bar below each, featuring shades of blue, pink, and dark purple.
Color palette of 3 columns with 8 shades each: teal to light teal, magenta to light pink, dark gray to light purple.
Image displaying the alphabet letters A to Z and numbers 0 to 9 in bold, uppercase, dark blue font on a white background.
Vivid Sydney logo with event dates, 26 May to 17 June 2023
A drawing of a Sydney ferry with the word 'Sydney' written on the side, against a gradient blue background.

Vivid brand colours and gradients; logotype and Rift, an all-caps typeface; Sydney the ferry, our festival tour guide.

Storyboards with sketches and annotations showing scenes of a ferry passing the Sydney Harbour Bridge, city skyline, and Opera House at sunset, with transition to colourful logo and branding visuals for Vivid 2023.

Sketching out the storyboard to determine the key scenes and timing with the soundtrack.

A digital illustration of the Sydney city skyline at sunset with Circular Quay in the foreground, a small yellow and green ferry in the immediate foreground, and reflections on the water.
Night city skyline with a purple sky, a crescent moon, light rays radiating outward, and a ferry on the water in the foreground.
A stylised graphic of the Sydney Opera House, a night sky with a crescent moon, a ferry on water, and the word 'MUSIC'.

Styleframes to show the transition from sunset to lights on, after dark.

Digital illustration of the Sydney city skyline at sunset with a ferry on the water in the foreground.
Digital art of the Sydney city skyline at dusk with reflections on the water, colourful sunset sky, and light rays radiating outward.
Night-time lights reflecting in the water with a ferry in the foreground, and the word 'LIGHTS'.
A stylised digital illustration of Sydney Harbour with the Sydney Opera House illuminated against a purple night sky, a crescent moon, water reflections, and a small ferry. The word 'MUSIC' is visible to the left of the Opera House.
Night cityscape with light rays, the Sydney Harbour Bridge, and the word ''IDEAS'' reflected in the water.
A digital illustration of Sydney's cityscape at night with buildings, trees, a ferry on water, light rays, and a crescent moon. The word "ART" is displayed on the sky.
Bright pink and purple abstract digital artwork with intersecting glowing lines and starburst effects.
VIVID Sydney 2023 event logo with dates, from May 26 to June 17, 2023, on a purple and blue gradient background.

Video stills show the finished result.

credits

Music In The Now by CRUEN on Uppbeat

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